5 AZ Area Home Selling Tips




Selling your Phoenix Area home is one of the most important steps in your life. These 5 steps will give you the tools you need to maximize your profits, maintain control, and reduce the stress that comes with the home-selling process:


Keep Your Selling Motivations Confidential.

The reasons behind your decision to sell affect everything from setting a price to deciding how much time and money to invest in getting your home ready for sale. What’s more important to you: the money you walk away with, the length of time your property is on the market or both? Different goals will dictate different strategies.  However, don’t reveal your motivation to anyone else or they may use it against you at the negotiating table. When asked, simply say that your housing needs have changed.


Do your homework before setting a price.

Settling on an offering price shouldn’t be done lightly. Once you’ve set your price, you’ve told buyers the absolute maximum they have to pay for your home, but pricing too high is as dangerous as pricing too low. Remember that the average buyer is looking at 15-20 homes at the same time they are considering yours. This means that they have a basis of comparison, and if your home doesn’t compare favorably with others in the price range you’ve set, you won’t be taken seriously by prospects or agents. As a result, your home will sit on the market for a long time and, knowing this, new buyers on the market will think there must be something wrong with your home.


Find a good real estate agent to represent your needs.

Nearly three-quarters of homeowners claim that they wouldn’t use the same realtor who sold their last home.  Make sure you interview your prospective agent.  Experience, professionalism & good references are key.  Check out your prospective agents testimonials and make some phone calls.  Your agent needs to know everything there is to know about the area you are interested in. 


More homework for your agent.

Find out what homes in your own and similar neighborhoods have sold for in the past 3 months, and research what current homes are listed for. That is how prospective buyers will assess the worth of your home.  Know your neighborhoods (Hamilton Arrowhead Ranch, Arrowhead Ranch, Arrowhead Estates, Secluded Acres, Secluded Estates, Starair Estates, Saddle Horn Ranch, Western Meadows, Desert Estates, Century Club Estates, Sunburst Farms, Trails End, Ironwood Village, DC Ranch, Silverleaf at DC Ranch, Grayhawk, Windgate Ranch, Pima Acres etc…)


Maximize your home’s sales potential.

Each year, corporate North America spends billions on product and packaging design.  Appearance is critical, and it would be foolish to ignore this when selling your home.  You may not be able to change your home’s location or floor plan, but you can do a lot to improve its appearance. The look and feel of your home generates a greater emotional response than any other factor. Before showings clean like you’ve never cleaned before. Pick up, pack and unclutter.  First impressions are lasting and you want yours to be the best.  All of these tips are useful when you are selling your home in the Scottsdale, Glendale, Peoria and Greater Phoenix Metro Area in Arizona.


Jenn Woolley

Keller Williams Integrity First Realty

(602) 510-5554    JennWoolley@kw.com



For more information on selling your home in the Phoenix Metro Area